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Casting an eye on the golden-age of Hollywood nostalgia, JS Sloane Co. harks back to this vintage sensibility. In this post-grunge, neo-hipster age, there’s a breed of men that pays fastidious attention to detail, and in doing so, elevates the mundane daily grooming ritual to the sublime. His appreciation of masculine elegance and distinguished style brings back an era in time when being well-groomed was a prerequisite to social interaction. This new dapper gentlemen leaves no detail to chance. Think custom-made shirts, straight-razor shaves, and vintage Cadillac’s. 

We provide products reminiscent of classic Men’s Grooming staples, but updated for the Modern Gentlemen.

A line of bespoke gentlemen’s grooming products, made with ease of use and available for everyone. We wanted to provide products that make men feel and look amazing on any day, night, or occasion. 

Years in Business
Awards Won


JS Sloane Co. wanted to bring back the sensibility of grooming as a ritual and the notion that being well-groomed was a prerequisite to social interaction. JS Sloane took on one of hair styling’s oldest and most revered products: brilliantine. Also known as pomade, or more commonly hair grease. The goal is to create a modern-day version for the gentleman’s classic grooming products.

About us

JS Sloane’s new take on classic brilliantine and grooming products, has been perfected and formulated to offer the most desirable characteristics of pomades, waxes, and hair greases of the past. Leaving out any of the drawbacks and undesirable traits, such as greasiness, heaviness, drying, and the difficultly to wash out, these traits have been replaced by a dapper-gentleman’s wish-list of hair-styling benefits. Styling ease, unbeatable hold that’s soft to the touch, and best of all, washes out with nothing more than water. JS Sloane’s retro-pink brilliantine, with its incredible fresh scent and cloud-light touch, comes in three textures: Heavyweight, Mediumweight, and Lightweight. With a wide range of grooming products from shampoos to beard oil, JS Sloane products are classic and refined.